Bo Xu, Yong Xu, Jiaqing Liang, Chenhao Xie, Bin Liang, Wanyun Cui, and Yanghua Xiao. CN-DBpedia: A Never-Ending Chinese Knowledge Extraction System. In International Conference on Industrial, Engineering and Other Applications of Applied Intelligent Systems, pp. 428-438. Springer, Cham, 2017.
| 中文名 | 网络广告营销 | |
| 局限性 | 传播的被动性 | |
| 特点 | 覆盖面广 | |
| 营销案例 | 白加黑——治疗感冒，黑白分明 |